Market insights
Competitive Pressure
Price Positioning
vs market avg
Regulation Impact
Market Opportunity
Regulation & policy watch
National new-car registrations are up year-to-date vs. 2025
Market share trend — premium segment
Segment demand index
Agents
Mercedes
Audi
Volvo
Lexus
Porsche
Luxury, comfort, premium sedans & SUV
Compact SUV, finish, technology
Safety, family, electrification
Hybrid, reliability, comfort
Performance, image, high margin
Traditional premium
Rational premium
Reassuring premium
Durable premium
Sporty premium
Competitive landscape
Mercedes
08:15 AM
Focusing on high-margin EQS packages.
Mazda
08:15 AM
Targeting the BMW iX3 with its new CX-6e electric SUV.
Audi
08:15 AM
Lowered e-tron GT lease rates by 12%
Premium compact SUV
X1 / X2
VS
Volvo XC40
Both top diaspora (FCR) picks. BMW edge: driving dynamics, X1 plug-in hybrid qualifies for the new 0% consumption tax.