Daily Overview
Units Sold
147
↑ 9%
Leads Converted
7.4%
Of 15k users
NPS
10
Rolling 90 days
Active Strategies
3
Where the business stands
- Showroom data shows heavy drop-off right after the final price is revealed.
- Several regions could face stock-out on certain iX1 M Sport configurations within 6–8 weeks.
What's Happening
High EV intent, Low price conversion
What To Do Now
Reframe price & pre-order iX1
Risk Signals
Showroom demand for iX1 outpaces available stock
Price objections rise after finance simulation
Unfavourable price comparison vs BYD
Demand concentrates on a few premium configs
Market insights
18.6%
National new-car registrations are up year-to-date vs. 2025
Brands moving the market
DongfengEV
+255%
BYDEV
+218%
Isuzu
+111%
Citroën
+62%
Renault
−25%
Fiat
−47%
Brands surgingLosing ground
BMW: Stock vs demand
DemandStock
Body preference
BerlineSUVOther